Today’s conscious perfume lover can now find beauty in a nature-based signature scent.

When Coco Chanel famously said, “Wear perfume wherever you want to be kissed,” she was no doubt planning herself a romantic February 14th. Sales of perfume always go up dramatically around Valentine’s Day, but beyond our desire to feel more attractive to others, why do we “wear” perfume?

The trend for the double cuff makes a strong aesthetic statement and gives a feeling of indestructibility to the wearer.

For the past few seasons, cuffs have been decorating the wrists of fashion’s most stylish models and muses. The big, indestructible-looking bracelets looking like shields of armor, are studded and gilded in gemstones, one on each arm. You’d be forgiven if the trend reminds you of Wonder Woman striking her signature battle pose, crossing her wrists and deflecting bullets with her cuffs.

Does Edun’s far reaching ad campaign have the ability to change consumer mindsets?

Without the glossy ad campaigns typically employed by fashion houses, star-ethical line, Edun has managed to become the most well known and celebrity beloved conscious clothing collection out there (having Bono and his wife, Ali Hewson as the line’s founders doesn’t hurt). Posting double digit growth last year and announcing plans that both Bloomingdales and Neiman Marcus will pick up the line, the fast-growing sustainable clothing label has just unveiled their first advertising campaign.

The pullover with a high collared neck still has a powerful allure that communicates, “I’m different.”

A sense of community: A recently opened jewelry store in San Francisco might have hit on the secret to sustainable success.

Design and sustainability collide at the unique D & H Jewelers in San Francisco’s Castro district. Since opening its doors a year ago, the store has created a recession-resistant niche by not only changing the way people buy jewelry but reviving the art of customer service and engaging the local community in the process.

Women in the 60s were happy to say goodbye to girdles and the tyranny of stockings.

It has long been assumed that the pill was responsible for women’s emancipation in the 1960s. Ask anyone who remembers the time when roll-ons, suspender belts and girdles gave way for good to panty-hose – and they may have a different view of what freedom was.

Our guide to this year’s best fashion exhibits.

Did you miss the magical Savage Beauty exhibit at the MET last year?  Take comfort by buying the book – a showstopper in itself – and vow not to miss another this year. Curatorial staff are realizing the particular appeal of fashion exhibits and the increased ticket sales potential. If an article in WWD on how museums are “getting fashionable” is any indication, they’ve cottoned on. “There’s a loyal following — besides the fact that fashion is fashionable,” Pamela Golbin, chief curator at Les Arts Décoratifs in Paris was quoted, “There’s something very intimate about clothes.” More and more new fashion exhibits are popping up here in the United States all over the world. Several exciting ones are due to debut this year.

Here are our top 10 don’t-miss fashion exhibits of 2012.

An instant classic, whether or not you put pennies in your loafers for luck.

The iconic loafer was born in Wilton, Maine in 1934. Originally made to be worn indoors, they were designed with a distinctive strip of leather across the saddle with a diamond cutout for comfort and durability. First called Weejuns (sounding like Norwegians), they were made by legendary boot maker, G.H.Bass. But when prep school students in the 1950s decided to insert a penny into the diamond shaped slit, the name “penny loafers” stuck and the hand-sewn slip on with the ivy league heritage became ubiquitous for collegiate cool.