The Skinny on Green Models: Size 10 Still a Cut Below?
Is a fuller figure feasible in the world of haute hemp?
It’s a question that has been nagging at me ever since seeing Bahar Shahpar’s last few ready-to-wear collections. Sure, leggy is cool, but can’t Shahpar offer up vegans with more meat on their bones?
The eco fashion pioneer has separated from the dyed-in-the-wool pack by spinning unbleached raw materials into edgy urban street wear. But when it comes to body types, her models tend to appear as gaunt and ghostly as the ubiquitous runway scarecrows favored by the ungreen.
“I think looking healthy is key, and yes, that means more meat on one’s bones than a typical runway model,” observes EcoSalon Fashion Editor, Amy DuFault, who has kept a constant pulse on the garb revolution for the website and runs her own eco boutique called Shift. “We have to keep in mind, when we see a runway show we want to see beautiful women, not my next door neighbor with four screaming kids, but when it comes to this new beauty, it’s all about freshness and maybe even (gasp) fun!”
Perhaps nothing is more fun than Gary Harvey’s salvaged couture evening collections, but his models still seem to be following the Devil Wears Prada credo of living on a cube of cheese a day to squeeze into sample sizes. Fun isn’t a constant state of famished!

Like Amy, I always assumed designers flaunting green as the new black would make allowances for models hired to walk the sustainable runways of the world. Not limited to size zero convention, starving artists of the fashion underground might order up robust vegans with ample thighs to showcase their visions, real women sans the sculpted cheekbones, chemically altered tresses or sharp angled back bones protruding from halter dresses a la Holly Go-Extra-Lightly.
“Have you ever personally related to the goth girl with demon eyes and skeleton legs?” asks DuFault. “It’s just not reality. When we see fresh new faces and bodies representing eco fashion, they are healthy and relatable. I mean, with a little organic make-up, daily yoga and a trainer, anything is possible.”
DuFault points out that eco fashion in general refers to a “new consciousness” that we have the clothes we wear and how we relate to fashion, and that several designers are stepping up to the fuller plate as witnessed in The Green Shows during New York Fashion Week.

Upcoming designers like Lara Miller, Bodkin and Tara St. James choose models with a look more in line with upscale alternative sportswear and couture. “You see this forward look about them but still, something inherently natural and pretty,” says DuFault.
Perhaps most forward of all is the move towards plus-size green fashion (which really just means size 6+4=10). Normal size women also want planet-friendly frocks, and sites like Green Gretchen provide sources of lines that carry XL sizes or go up to sizes 12 and beyond, from Lola and Gigi boutiques to collections of plus size designers like Diane Kennedy and Chloe Angus.

As Gretchen puts it: “For smaller, independent designers, it’s very difficult and sometimes cost prohibitive to add an extra size to their collection, but many are doing it and making most of their pieces available in XL’s. Hopefully, the day will come when more designers will create plus-size eco friendly collections, and by this I mean not just upsizing their regular collections but really designing for the larger sized woman.”
Perhaps, too, the day will come when they will wean their green and lean models and showcase vibrant and fit torsos, like ours – you know – the folks who actually fork over the cash for the clothes. After all, good bones are like good bodices: In the eye of the beholder.
Images: Green by Design; Treehugger; Laura Miller














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July 27th, 2010 at 12:12 PM
I think it’s funny: when I tell people I’m a size 8, or weigh 135 pounds, they look kinda shocked… they say “oh, but you look so much smaller!” As if a size 8 was something huge? Or that 135 pounds (the normal, average weight for my 5′ 6″ stature) was somehow overweight?
Weird, eh? I always just think of myself as perfectly normal.
July 27th, 2010 at 2:02 PM
Thanks for a thoughtful and thought-provoking post, Luanne. I agree that the beauty and fashion industries tend to promote wildly unrealistic standards, and there’s opportunity for those in green to redefine beauty. But at the same time, I feel for my waif friends who are naturally thin and get dirty looks from other women who assume they are anorexics with body image issues just because they’re small. “Body acceptance” means accepting all bodies, even the skinny bitches.
I myself try to stick to the low 120s for the best energy, mood, health and sleep quality. When I get up to 130ish, as I am now, while I’m technically a perfectly reasonable weight and think my body looks nice, my joints ache at night and I don’t feel as energized or sharp mentally. It’s always a wake up call to me to lay off the fries and get back to the yoga mat, stat!
July 27th, 2010 at 3:17 PM
@Sarah Without having seen you, I can understand the surprise. I was a US size 8 at 20-25lb heavier than you are now! I guess it’s a good reminder that dress size it’s much more about body shape and every woman is different.
July 28th, 2010 at 6:24 PM
Thanks for the feedback. Skinny is fine, all body types are fine, as long as they are healthy. But the thing is, what we see on the runways – bones protruding – highly influences our own self images. Not so cool on eco couture. Who is buying green fashion? It really should come down to that. And Sarah Supernova, I’m your height and aspiring now to get down to your weight, as I look lighter and feel better like Sara when I’m carting around less. Either way, still feel like I look pretty good in my organic cotton caftans.
August 1st, 2010 at 6:08 PM
Befriend ruching ladies….great post! Can’t believe I’m just seeing it?!
September 8th, 2010 at 8:08 PM
Skinny looks great in everything they wear!