Comments on: ‘Green Coal’ Company LoraxAg Names Itself After Seuss Character https://ecosalon.com/green-coal-company-loraxag-names-itself-after-seuss-character/ Sun, 29 Nov 2015 15:51:01 +0000 hourly 1 https://wordpress.org/?v=4.8.25 By: The Fine-Something-That-All-People-Need « The Bottom of Heaven https://ecosalon.com/green-coal-company-loraxag-names-itself-after-seuss-character/#comment-20480 Sun, 09 May 2010 22:35:19 +0000 http://ecosalon.com/?p=32485#comment-20480 […] There are iPhone apps, sneakers, and coal companies that hope to earn cultural capital by seeking the Lorax’s approval. Some of the more hilarious iterations of the Thneed have been MC Hammer Pants, the ubiquitous […]

]]> By: Lora K. https://ecosalon.com/green-coal-company-loraxag-names-itself-after-seuss-character/#comment-10519 Wed, 03 Feb 2010 05:51:03 +0000 http://ecosalon.com/?p=32485#comment-10519 I can’t believe they haven’t had to cease and desist yet due to legal concerns.

The borrowing (not licensing) of a kid’s eco-educational story and beloved character for this purpose is just depressing and unethical.

No good marketing professional would proceed with this “branding” for a coal energy company. It’s like some scene from Jason Reitman’s Thank You For Smoking. ARGH!

]]> By: Amy DuFault https://ecosalon.com/green-coal-company-loraxag-names-itself-after-seuss-character/#comment-10502 Tue, 02 Feb 2010 18:57:59 +0000 http://ecosalon.com/?p=32485#comment-10502 Awesome post!

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