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	<title>Disney &#8211; EcoSalon</title>
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		<title>National Princess Week: The Peril of Pink</title>
		<link>https://ecosalon.com/national-princess-week-the-peril-of-pink/</link>
		<comments>https://ecosalon.com/national-princess-week-the-peril-of-pink/#respond</comments>
		<pubDate>Thu, 26 Apr 2012 20:58:50 +0000</pubDate>
		<dc:creator><![CDATA[Andrea Newell]]></dc:creator>
				<category><![CDATA[Culture]]></category>
		<category><![CDATA[Barbara Ehrenreich]]></category>
		<category><![CDATA[body image]]></category>
		<category><![CDATA[Cinderella Ate My Daughter]]></category>
		<category><![CDATA[Disney]]></category>
		<category><![CDATA[Jennifer Siebel Newsom]]></category>
		<category><![CDATA[Julie Andrews]]></category>
		<category><![CDATA[Lori Day]]></category>
		<category><![CDATA[Miss Representation]]></category>
		<category><![CDATA[NPR]]></category>
		<category><![CDATA[Peggy Orenstein]]></category>
		<category><![CDATA[pink]]></category>
		<category><![CDATA[Princesses]]></category>
		<category><![CDATA[Target]]></category>

		<guid isPermaLink="false">http://ecosalon.com/?p=126314</guid>
		<description><![CDATA[<p>Do little girls need an annual National Princess Week? April 22, 2012 marked the start of the first annual National Princess Week, as declared by Julie Andrews, Target, and, of course, Disney. Target and Disney have teamed up to push their princess-related marketing items even harder this week and Mary Poppins is blessing it with her sweet&#8230;</p>
<p>The post <a rel="nofollow" href="https://ecosalon.com/national-princess-week-the-peril-of-pink/">National Princess Week: The Peril of Pink</a> appeared first on <a rel="nofollow" href="https://ecosalon.com">EcoSalon</a>.</p>
]]></description>
				<content:encoded><![CDATA[<p><a href="http://ecosalon.com/wp-content/uploads/princess455.jpg"><a href="https://ecosalon.com/national-princess-week-the-peril-of-pink/"><img class="alignnone size-full wp-image-126315" src="http://ecosalon.com/wp-content/uploads/princess455.jpg" alt="" width="455" height="341" /></a></a></p>
<p><em>Do little girls need an annual National Princess Week?</em></p>
<p>April 22, 2012 marked the start of the first annual National Princess Week, as declared by Julie Andrews, Target, and, of course, Disney. Target and Disney have teamed up to push their princess-related marketing items even harder this week and <a title="Julie Andrews and Princess Week" href="http://www.huffingtonpost.com/2012/04/18/julie-andrews-national-princess-week-sound-of-music_n_1434913.html" target="_blank">Mary Poppins </a>is blessing it with her sweet smile and graceful benevolence. Andrews even lists <a title="30 Ways to Celebrate Princess Week" href="http://julieandrewscollection.com/30-ways-to-celebrate-national-princess-week/" target="_blank">30 ways to celebrate princess week</a>, including learning to wave properly, curtsy and exit a vehicle with grace.</p>
<p><strong>What Could Anyone Have Against Pink?</strong></p><div id="inContentContiner"><!-- /4450967/ES-In-Content -->
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<p>In 2000, Disney stumbled onto the idea of marketing its princesses with all manner of gear (dresses, tiaras, makeup, etc.) and after a decade, the total has reached over 26,000 items and is a $4 billion a year business. But all that pink frothiness has sparked a <a href="http://www.huffingtonpost.com/lori-day/disney-princess_b_1449718.html">princess war amongst parents</a>.</p>
<p>Many parents see the Disney stories as harmless fairy tales that ultimately see good triumph over evil, celebrate romance and spotlight the moral goodness in the heroine. Others point out the beauty stereotype, where the heroine is impossibly beautiful and thin and many times battles an older woman who is wrinkled and mean (age = horror). Rapunzel’s mother/kidnapper was so jealous and obsessed with beauty that she held Rapunzel prisoner all her life, Snow White’s stepmother wanted her killed just because she was prettier, Ursula the sea witch (a demented, overweight character) wanted power over the ocean, Cinderella’s stepmother wanted her daughters to be admired rather than Cinderella and Sleeping Beauty was cursed by a snubbed fairy.</p>
<p>Parents who defend princess mania argue that it’s all make-believe, and the caricature of flawless women is part of it, as is the huge dividing line between the sexes, where the man usually plays rescuer. Can adults see past the imagery and pick out the positive message? Usually. Can young children? Some experts say no.</p>
<p>Peggy Orenstein is a nationally acclaimed writer about women and girls’ issues. When her previously un-media-tainted daughter went off to preschool in striped overalls carrying a Thomas the Tank Engine lunch box and transformed into a pink-obsessed princess inside of a month, she was stunned. Orenstein began seeing princess references everywhere – from the woman who gave her daughter a pink balloon (without asking if she wanted another color), to the dentist who told her to hop up into the “princess chair” so she could “sparkle her teeth.”</p>
<p><strong>It’s Not About the Moral of the Story, But Who Looks the Prettiest</strong></p>
<p>Orenstein&#8217;s investigation into princess mania was the basis for her book <em><a title="Cinderella Ate My Daughter" href="http://www.amazon.com/Cinderella-Ate-Daughter-Dispatches-Girlie-Girl/dp/0061711527" target="_blank">Cinderella Ate My Daughter</a></em>. She visited Disney, Pottery Barn Kids and American Girl, and delved into the world of child beauty pageants and the international toy fair, and soon saw the peril behind the pink. She told <a title="Disney Princesses and the Battle for Your Daughter's Soul" href="http://www.thedailybeast.com/newsweek/2011/01/26/disney-princesses-and-the-battle-for-your-daughter-s-soul.html" target="_blank">The Daily Beast’s Jessica Bennett</a>:</p>
<blockquote><p>“’It’s not that princesses can’t expand girls’ imaginations,’ Orenstein explains. ‘But in today’s culture, princess starts to turn into something else. It’s not just being the fairest of them all, it’s being the hottest of them all, the most Paris Hilton of them all, the most Kim Kardashian of them all.’ Translation: shallow, narcissistic, slutty.”</p></blockquote>
<p>Orenstein and others argue that the calculation-of-worth-based-on-appearance beast lurks underneath all those frills and the pop music track for preschoolers, and Disney starts the ball rolling way too early for young girls (and boys) to get the right message. Orenstein told NPR that an expert she consulted for her book told her that little brains are very malleable at those young ages, and soon, little gender differences become big gaps as they grow older.</p>
<p>Author <a title="Bonfire of the Princesses" href="http://www.huffingtonpost.com/barbara-ehrenreich/bonfire-of-the-princesses_b_76319.html" target="_blank">Barbara Ehrenreich </a>and educational consultant <a title="We're Not the Bay Guys, the Executives at Disney Area" href="http://www.huffingtonpost.com/lori-day/disney-princess_b_1449718.html" target="_blank">Lori Day </a>have also excoriated princess marketing culture as the gateway to appearance becoming the dominant worry for girls at too young of an age, leading to depression and the skyrocketing rate of eating disorders in the U.S.</p>
<p>Miss Representation’s <a title="Miss Representation" href="http://ecosalon.com/miss-representation-an-interview-with-jennifer-siebel-newsom-295/" target="_blank">Jennifer Siebel Newsom </a>points to early princess indoctrination as the start of media&#8217;s message to girls to value looks above substance and leads to media dismissal of women as people of worth. “Disney is now selling to kids as early as newborns.” Newsom adds, “your pink little onesie… reinforces gender.”</p>
<p>Most girls will outgrow the princess phase, but the worry is that after the princess dresses and tiaras, come more marketing products that send the same superficial message with more emphasis on body image and sexiness too early. Is Disney entirely to blame? Should parents ban Ariel from their homes? No, but Orenstein believes that awareness of the dangers will help parents strike a balance between tea parties and tee ball, between looking healthy and building confidence in abilities, not appearance. Day agrees, saying, &#8220;To all of the parents reading this who say, &#8216;My daughter loves to wear her Jasmine costume while she&#8217;s running around playing sports and collecting bugs,&#8217; bravo! Moderation and balance are awesome.&#8221;</p>
<p>In her book, Orenstein <a title="excerpt Cinderella Ate My Daughter" href="http://www.npr.org/2011/02/05/133471639/saving-our-daughters-from-an-army-of-princesses" target="_blank">writes</a>,</p>
<blockquote><p>&#8220;As with all of us, what I want for my daughter seems so simple: for her to grow up healthy, happy, and confident, with a clear sense of her own potential and the opportunity to fulfill it. Yet she lives in a world that tells her, whether she is three or thirty-three, that the surest way to get there is to look, well, like Cinderella.&#8221;</p></blockquote>
<p>Image: Andrea Newell</p>
</p><p>The post <a rel="nofollow" href="https://ecosalon.com/national-princess-week-the-peril-of-pink/">National Princess Week: The Peril of Pink</a> appeared first on <a rel="nofollow" href="https://ecosalon.com">EcoSalon</a>.</p>
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		<title>Rescue Dogs Get New Leash on Life</title>
		<link>https://ecosalon.com/rescue-dogs-get-new-leash-on-life-in-dalmatians-musical/</link>
		<comments>https://ecosalon.com/rescue-dogs-get-new-leash-on-life-in-dalmatians-musical/#respond</comments>
		<pubDate>Wed, 04 Nov 2009 15:00:41 +0000</pubDate>
		<dc:creator><![CDATA[Luanne Bradley]]></dc:creator>
				<category><![CDATA[Culture]]></category>
		<category><![CDATA[animal cruelty]]></category>
		<category><![CDATA[Broadway]]></category>
		<category><![CDATA[Dalmatians]]></category>
		<category><![CDATA[Disney]]></category>
		<category><![CDATA[dogs]]></category>
		<category><![CDATA[entertainment]]></category>
		<category><![CDATA[family]]></category>
		<category><![CDATA[Luanne Bradley]]></category>
		<category><![CDATA[musicals]]></category>
		<category><![CDATA[News & Culture]]></category>
		<category><![CDATA[rescue dogs]]></category>
		<category><![CDATA[shelters]]></category>
		<category><![CDATA[stage]]></category>
		<category><![CDATA[Styx]]></category>
		<category><![CDATA[theater]]></category>

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		<description><![CDATA[<p>The casting call went out last January, not to big Hollywood agents but to animal shelters and rescue groups across the country. Looking for four-legged crooners, black and white, who can get along with others on tour, do the old soft paw on stage, and won&#8217;t leap off into the audience when they hear the&#8230;</p>
<p>The post <a rel="nofollow" href="https://ecosalon.com/rescue-dogs-get-new-leash-on-life-in-dalmatians-musical/">Rescue Dogs Get New Leash on Life</a> appeared first on <a rel="nofollow" href="https://ecosalon.com">EcoSalon</a>.</p>
]]></description>
				<content:encoded><![CDATA[<p><a href="http://ecosalon.com/wp-content/uploads/2009/10/dalmation.jpg"><a href="https://ecosalon.com/rescue-dogs-get-new-leash-on-life-in-dalmatians-musical/"><img class="alignnone size-medium wp-image-26487" src="http://ecosalon.com/wp-content/uploads/2009/10/dalmation-300x199.jpg" alt="dalmation" width="300" height="199" /></a></a></p>
<p>The casting call went out last January, not to big Hollywood agents but to animal shelters and rescue groups across the country.</p>
<p><em>Looking for four-legged crooners, black and white, who can get along with others on tour, do the old soft paw on stage, and won&#8217;t leap off into the audience when they hear the sound of applause.</em></p>
<p>Dozens of shelter dogs got the parts for the <a href="http://www.the101dalmatiansmusical.com/" target="_blank">The 101 Dalmatians Musical</a> including Rascal, a puppy with a broken leg found on the side of the road. Like the others, he has been given a new leash on life by getting to reside on a Florida ranch and travel in a celebrity tour bus while the show begins a national tour this month, starting in Minneapolis.</p><div id="inContentContiner"><!-- /4450967/ES-In-Content -->
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<p><img class="alignnone size-full wp-image-26345" src="http://ecosalon.com/wp-content/uploads/2009/10/dalmatians-inField.jpg" alt="dalmatians-inField" width="455" height="235" /></p>
<p>Animal trainer, Joel Slaven, told the Associated Press it was tough finding dogs to cast for the show.</p>
<p>Apparently, following the release of the popular live-action Disney &#8220;101 Dalmatians&#8221; in 1996 there was a <a href="http://www.petplace.com/dogs/no-rush-to-get-dalmatians-after-latest-movie/page1.aspx">rush on Dalmatians </a>as  family pets, a role not suited to the breed. After the cute puppy stage, many new owners abandoned the dogs which flooded  shelters. Since then, canine rescuers are protective of the animals being exploited.</p>
<blockquote><p>&#8220;When the movies came out, they were over-bred and that made the breed, which already has some health problems, even worse. People got the dogs, couldn&#8217;t afford the vet bills, found the dogs untrainable, or that they didn&#8217;t get along with kids. Shelters, Humane Societies and rescue groups don&#8217;t want anyone to use these dogs for entertainment, and they don&#8217;t want to help someone who&#8217;s going to do this again,&#8221; Slavin said.</p></blockquote>
<p><img class="alignnone size-full wp-image-26346" src="http://ecosalon.com/wp-content/uploads/2009/10/Rascal-kisses.jpg" alt="Rascal-kisses" width="329" height="538" /></p>
<p>I guess they came around when Slavin convinced them the animals would be treated like divas and dapper, leading men. Training the newbies like Rascal (above) involved helping the choreographer stage a three-minute finale of all dogs performing a dance routine to a tune by composer Dennis De Young of Styx fame. I hear it&#8217;s &#8220;jaw dropping.&#8221;</p>
<p>But instead of using the Dalmatians throughout the show, their parts are primarily played by actors, as in the musical <em>Cats.</em></p>
<p>Images: <a href="http://www.flickr.com/photos/breebailey/399280685/" target="_blank">Bree Bailey</a>,  The 101 Dalmatians Musical</p>
</p><p>The post <a rel="nofollow" href="https://ecosalon.com/rescue-dogs-get-new-leash-on-life-in-dalmatians-musical/">Rescue Dogs Get New Leash on Life</a> appeared first on <a rel="nofollow" href="https://ecosalon.com">EcoSalon</a>.</p>
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		<title>Another Year Older and Deeper in Debt: A Shift in the Barbie Paradigm</title>
		<link>https://ecosalon.com/another-year-older-and-deeper-in-debt-a-shift-in-the-barbie-paradigm/</link>
		<comments>https://ecosalon.com/another-year-older-and-deeper-in-debt-a-shift-in-the-barbie-paradigm/#comments</comments>
		<pubDate>Tue, 25 Aug 2009 12:00:11 +0000</pubDate>
		<dc:creator><![CDATA[Luanne Bradley]]></dc:creator>
				<category><![CDATA[Culture]]></category>
		<category><![CDATA[affirmations]]></category>
		<category><![CDATA[aging]]></category>
		<category><![CDATA[birthday]]></category>
		<category><![CDATA[blessings]]></category>
		<category><![CDATA[book clubs]]></category>
		<category><![CDATA[conservation]]></category>
		<category><![CDATA[debt]]></category>
		<category><![CDATA[Disney]]></category>
		<category><![CDATA[family]]></category>
		<category><![CDATA[green]]></category>
		<category><![CDATA[jewelry]]></category>
		<category><![CDATA[Life in the Green Lane]]></category>
		<category><![CDATA[Luanne Bradley]]></category>
		<category><![CDATA[luxury]]></category>
		<category><![CDATA[Mary Poppins]]></category>
		<category><![CDATA[menopause]]></category>
		<category><![CDATA[nature]]></category>
		<category><![CDATA[News & Culture]]></category>
		<category><![CDATA[recession]]></category>
		<category><![CDATA[San Francisco]]></category>

		<guid isPermaLink="false">http://ecosalon.com/?p=23202</guid>
		<description><![CDATA[<p>No one growing up during the upbeat, Mattel-directed Sixties figures they&#8217;ll be worse off in middle age, forced to scrounge harder for work, buy less, live smaller. Those Barbie songs my sister and I sang along to in our pink and green room constituted teenage visions of a supercalifragelistic future that we owned, co-starring Dick&#8230;</p>
<p>The post <a rel="nofollow" href="https://ecosalon.com/another-year-older-and-deeper-in-debt-a-shift-in-the-barbie-paradigm/">Another Year Older and Deeper in Debt: A Shift in the Barbie Paradigm</a> appeared first on <a rel="nofollow" href="https://ecosalon.com">EcoSalon</a>.</p>
]]></description>
				<content:encoded><![CDATA[<p><a href="http://ecosalon.com/wp-content/uploads/2009/08/barbie2.jpg"><a href="https://ecosalon.com/another-year-older-and-deeper-in-debt-a-shift-in-the-barbie-paradigm/"><img class="alignnone size-full wp-image-23318" title="barbie" src="http://ecosalon.com/wp-content/uploads/2009/08/barbie2.jpg" alt="barbie" width="455" height="404" srcset="https://storage.googleapis.com/wpesc/1/2009/08/barbie2.jpg 455w, https://storage.googleapis.com/wpesc/1/2009/08/barbie2-100x90.jpg 100w" sizes="(max-width: 455px) 100vw, 455px" /></a></a></p>
<p>No one growing up during the upbeat, Mattel-directed Sixties figures they&#8217;ll be worse off in middle age, forced to scrounge harder for work, buy less, live smaller.</p>
<p>Those Barbie songs my sister and I sang along to in our pink and green room constituted teenage visions of a supercalifragelistic future that we owned, co-starring Dick Van Dyke, four kids, a shiny Lincoln and full-service yacht.</p>
<p><em>&#8220;Here&#8217;s a cake, that you and I can make, I&#8217;ll share the recipe, if you say yes to me.&#8221; </em></p><div id="inContentContiner"><!-- /4450967/ES-In-Content -->
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<p>But due to the recession and soaring costs of raising two girls in the city, I&#8217;m singing a different tune today on my birthday. Sure, I married Ken, but where are the other <a href="http://www.sptimes.com/News/111199/JFK/Camelot_s_spirit_endu.shtml">Camelot conquests</a> I was guaranteed?</p>
<p>Gone is the wine country home, jaunts to spas on a whim, the black velvet boxes concealing gems he bought for me with cash from cases he settled.</p>
<p>Despite the unexpected Barbie plot twist, I can&#8217;t help but feel a deep sense of gratitude as I take inventory of what I <em>do</em> have.</p>
<p>For instance, I spotted a gold necklace on Fillmore Street with a round charm that that bore the words <em>I am completely blessed</em>. I didn&#8217;t dare buy the $600 trinket but I have kept the affirmation close to my heart.</p>
<p>So, I&#8217;ve decided to count my blessings today (my colleague <a href="http://ecosalon.com/broke-20-fun-things-to-do-without-spending-a-dime/">Sarah Irani</a> should know that quite a few of them came free!). Here are a whopping 50, plus one for good luck.</p>
<p><img class="alignnone size-medium wp-image-23256" src="http://ecosalon.com/wp-content/uploads/2009/08/oscars-2009-050-300x225.jpg" alt="oscars 2009 050" width="300" height="225" /></p>
<p><strong>I am completely blessed because&#8230;</strong></p>
<p>1. I birthed two healthy, spectacular daughters who teach me something new each day.</p>
<p>2. I married a great father.</p>
<p>3.  I follow my bliss every day that I <a href="http://ecosalon.com/author/Luanne-Bradley/">write</a>.</p>
<p>4. My girls are strapping amazons because God gave me super human <a href="http://ecosalon.com/respect-the-breast/">breast milk</a>.</p>
<p>5. I&#8217;m surrounded by <a href="http://ecosalon.com/1st-dibs-on-camelot-chic-but-hardly-deal-of-the-century/">friends</a> who are like family.</p>
<p>6.   <a href="http://ecosalon.com/why-is-it-so-hard-to-get-my-mom-to-go-green/">My mother</a> is still around and down to just one biting criticism of me a day.</p>
<p>7. I am never hungry when I don&#8217;t want to be.</p>
<p>8. We live without war in the  streets of San Francisco.</p>
<p>9. I have not been killed by a truck like my brother.</p>
<p>10. My religious faith has connected me to a community of fellow yentas to grow old with.</p>
<p>11. My older sister is an exceptional auntie.</p>
<p>12. My older brother is keeping the family business afloat during rocky times.</p>
<p>13. My <a href="http://ecosalon.com/10-reasons-why-the-planet-loves-my-dog/">pug and cat</a> think I&#8217;m their mommy and I am.</p>
<p>14. I married <a href="http://ecosalon.com/pros-and-cons-of-being-married-to-environmentalist/">father nature</a>.</p>
<p>15. I&#8217;m healthy and strong from <a href="http://www.yelp.com/biz/the-dailey-method-san-francisco">exercise</a> and can climb the fence when I get locked out.</p>
<p>16. The builder&#8217;s daughter has always had a roof over her head.</p>
<p>17. I have <a href="http://www.hbo.com/series/index.shtml">commercial-free TV</a>.</p>
<p>18. I have <a href="http://findarticles.com/p/articles/mi_m1248/is_7_88/ai_63365668/">art</a> on my walls from friends who made it.</p>
<p>19. I have memorized dozens of bedtime songs.</p>
<p>20. My daughters sing the songs I have sung to them.</p>
<p>21. My children are known for being creative and kind.</p>
<p>22. My beloved camera almost always works.</p>
<p>23. My children can read and write and like to do both.</p>
<p>24. My children make me exquisite birthday presents and set a regal table with a tiara at my place.</p>
<p>25. I can walk to the movie theater on Saturday nights.</p>
<p>26. No one at the theater asks me if I want the senior discount.</p>
<p>27. My city has excellent public transportation.</p>
<p>28. I can still see very well when I wear magnified lenses.</p>
<p>29. My mom, who unloads much, has kept <a href="http://ecosalon.com/why-is-it-so-hard-to-get-my-mom-to-go-green/">her box at the iconic Hollywood Bowl</a>.</p>
<p>30. My children get to use the box at the Hollywood Bowl and hear live music.</p>
<p>31. No menopause yet.</p>
<p>32. Menopause will come sooner or later.</p>
<p>33. I think I&#8217;ve seen god.</p>
<p>34. I think god is the miracle of birth.</p>
<p>35. I have learned how to kayak.</p>
<p>36. I have learned Italian.</p>
<p>37. <a href="http://ecosalon.com/henna-pattern-decor-and-textiles/">Henna</a> makes me higher than jewelry.</p>
<p>38. I married a great teacher.</p>
<p>39. My husband rarely spends money. When he does, it is on books and candy.</p>
<p>40. I have kept my commitments.</p>
<p>41. I&#8217;m in a bad girls book club.</p>
<p>42. My book club is all about the food.</p>
<p>43. Decent chick flicks are still being made, i.e. <em>Julie and Julia.</em></p>
<p>44. I can grow vegetables in my yard to make soup.</p>
<p>45. I can pick flowers in my yard for table bouquets.</p>
<p>46. I can find stylish Sixties-inspired fashion on sale.</p>
<p>47. My <a href="http://www.weightwatchers.com/Index.aspx">Weight Watchers</a> Guru is a <a href="http://ecosalon.com/foods-to-help-beat-the-blues/">Stanford Nutritionist</a>.</p>
<p>48. I have gained the wisdom to see my own culpability.</p>
<p>49. I was born a healthy female in a rich land.</p>
<p>50. I&#8217;m a survivor because my Polish grandparents were survivors.</p>
<p>51. Today is my 51st birthday.</p>
<p>Main image: <a href="http:///www.flickr.com/photos/sparkleneely/">Sparkleneeley</a></p>
<p>Second image: <a href="http://ecosalon.com/author/Luanne-Bradley/">Luanne Bradley</a></p>
<p><em>This is the fourth in Luanne&#8217;s new lifestyle column, <a href="http://ecosalon.com/tag/life-in-the-green-lane/">Life in the Green Lane</a>. </em></p>
</p><p>The post <a rel="nofollow" href="https://ecosalon.com/another-year-older-and-deeper-in-debt-a-shift-in-the-barbie-paradigm/">Another Year Older and Deeper in Debt: A Shift in the Barbie Paradigm</a> appeared first on <a rel="nofollow" href="https://ecosalon.com">EcoSalon</a>.</p>
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		<title>Disney Pledges to Be Greener</title>
		<link>https://ecosalon.com/disney-pledges-to-be-greener/</link>
		<comments>https://ecosalon.com/disney-pledges-to-be-greener/#comments</comments>
		<pubDate>Mon, 16 Mar 2009 12:00:09 +0000</pubDate>
		<dc:creator><![CDATA[Liz Lewis]]></dc:creator>
				<category><![CDATA[Culture]]></category>
		<category><![CDATA[carbon]]></category>
		<category><![CDATA[Disney]]></category>
		<category><![CDATA[Disneyland]]></category>
		<category><![CDATA[Disneyworld]]></category>
		<category><![CDATA[environment]]></category>
		<category><![CDATA[green]]></category>
		<category><![CDATA[impact]]></category>
		<category><![CDATA[sustainability]]></category>
		<category><![CDATA[Walt Disney]]></category>

		<guid isPermaLink="false">http://ecosalon.com/?p=11305</guid>
		<description><![CDATA[<p>The Walt Disney Company is telling the world it plans to be greener. It&#8217;s recently released an environmental plan; one of the highlights is a goal of halving the company&#8217;s carbon emissions from fuels by 2012. Eventually, the organization hopes to have all its offices, retail complexes, theme parks and cruise lines functioning with zero direct greenhouse emissions. Other&#8230;</p>
<p>The post <a rel="nofollow" href="https://ecosalon.com/disney-pledges-to-be-greener/">Disney Pledges to Be Greener</a> appeared first on <a rel="nofollow" href="https://ecosalon.com">EcoSalon</a>.</p>
]]></description>
				<content:encoded><![CDATA[<p><strong><a href="http://ecosalon.com/wp-content/uploads/2009/03/disney.jpg"><a href="https://ecosalon.com/disney-pledges-to-be-greener/"><img class="alignnone size-full wp-image-11627" title="disney" src="http://ecosalon.com/wp-content/uploads/2009/03/disney.jpg" alt="disney" width="455" height="303" /></a></a></strong></p>
<p><strong>The Walt Disney Company</strong> is telling the world it plans to be greener. It&#8217;s recently released an <a href="http://corporate.disney.go.com/news/corporate/2009/2009_0309_cr_release.html">environmental plan</a>; one of the highlights is a goal of halving the company&#8217;s carbon emissions from fuels by 2012. Eventually, the organization hopes to have all its offices, retail complexes, theme parks and cruise lines functioning with zero direct greenhouse emissions.</p>
<p>Other goals released include reducing waste and reducing water usage. Presently, much of the 300,000 tons of waste created annually ends up being sent to landfill. Plans are now in the making to ensure that this is reduced by becoming more compost and recycle center savvy and also by buying more post-consumer recycled materials.</p>
<p>Electricity consumption is also being targeted with a goal of using 10% less by 2013.</p><div id="inContentContiner"><!-- /4450967/ES-In-Content -->
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<p>It&#8217;s ambitious, but the <strong>Walt Disney Company</strong> does have a history of considering eco-friendly options. Over the years, they have made a conscious effort to pursue a philosophy of what they call <a href="http://disney.go.com/crreport/environment/legacyofaction.html">environmentality</a>.</p>
<p>Back in the 1960s,  the company set aside almost a  one-third of The Walt Disney World Resort property in Florida as a dedicated wildlife conservation area in perpetuity. The <a href="http://www.wdwpublicaffairs.com/TopicContentCal.Aspx?PageId=2e408183-5329-43d5-873f-8c88515d697c">Disney Worldwide Conservation Fund</a>, set up in 1995, has provided  $12.8 million to support more than 750 conservation projects in 110 countries.</p>
<p>The Disney theme parks also reflect this concept of &#8220;environmentality&#8221; with the trains at <strong>Disneyland</strong> running on biodiesel made with cooking oil from the resorts restaurants and hotels. And all the Disney Florida resorts have Florida Green Lodging certification.</p>
<p>These large scale goals show Disney still has a long, long way to go, however &#8211; let&#8217;s hope they will achieve them.</p>
<p>Image: <a href="http://www.flickr.com/photos/peasap/2258578197/">peasap</a></p>
</p><p>The post <a rel="nofollow" href="https://ecosalon.com/disney-pledges-to-be-greener/">Disney Pledges to Be Greener</a> appeared first on <a rel="nofollow" href="https://ecosalon.com">EcoSalon</a>.</p>
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