Is it a card? Is it a puzzle? No, it’s a one-card-says-all crossword puzzle!

The Utility Card is ready-made for just about any occasion, including Christmas and Birthdays, Valentine’s Day and Mother’s Day, ‘sorry’s, ‘thank you’s, ‘mazel tov’s and ‘congrats’. Just circle the rightful sentiment and sign your name on the back.

Collaborative design group Grain created the utility card, which has more than 100 well wishes hidden on extra thick tree-free paper made from cotton fiber waste. It comes with a brown 100% post-consumer recycled envelope. And a cheat-sheet for when you’re at a loss for words.

Available from Grain for $4 a set.

Look for Lustables daily at EcoSalon. 100% gorgeous green finds, and never sponsored. Submit your favorite to tips@ecosalon.com

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It’s the greeting card that keeps on sprouting.

Last week we lusted after stationary. This week…well, we’re creatures of habit. That, or we’re feeling nostalgic for a some throwback glamour – snail mail style. Like postcards and greeting cards. Remember them? The British design outfit Another Studio has given the retro “wish you were here” salutation an eco-meets-Chia-Pet makeover.

These sprouting greeting cards are small, easily shippable packets that literally pop up into a working garden. In about two weeks (with proper watering, of course), the garden will envelop the barren urban landscape with a rich forest of foliage. Score one for Mother Nature. Score two for sending your mom a birthday card.

Look for Lustables daily at EcoSalon. 100% gorgeous green finds, and never sponsored. Submit your favorite to tips@ecosalon.com

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Read all about it! Entertainment Weekly has published the first video advert with built-in speakers to get the attention of readers conditioned to respond to screens.

A report by the BBC explains the screen is built into a wafer-thin, cardboard insert and contains an ad for Pepsi Max, as well as trailers for CBS television.

“This is an extraordinary way to refresh how we interact with consumers,” said Pepsi-Cola’s chief marketing officer, Frank Cooper.

Desperate ploy, marketing breakthrough or annoyance? The chip technology, which holds up to 40 minutes of video, is likened to those singing greeting cards which have gained popularity. They are activated when you open the card.

The cardboard can add bulk to the magazines, and some male consumer have already complained it makes it hard to roll up a journal and stick it in your pocket.

BBC News‘ Los Angeles correspondent, Rajesh Mirchandani, says the magazine advert is mounted inside a cardboard insert and is instantly distinguishable from a normal flimsy page.

“You can’t really flick through the magazine, because the 4-page insert that includes the video screen is relatively bulky,” he reports.

“And when you do open up the relevant page, the actual advert takes several seconds to load and play and that’s a lifetime’s lag in the advertiser’s world,” he added.

Magazine containing the screens have been sent to several thousand subscribers in Los Angeles and New York. Will they catch on by other magazines to save the trade? We shall see.

Some other facts about the adverts:

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If killing trees is murder, we need a darn good reason to commit the act.

In truth, it is very challenging to morph into a pulp-free society –  one that celebrates without greeting cards and wrapping paper, communicates without monthly statements and markets without catalogs. And there is nothing like holding a tactile piece of newsprint in your hands to stay informed.

Here are some, but not all, reasons for and against ending our paper chase:

Good uses of a paper

1. Love Letters

Image: Mark Hillary

Romantic missives are simply warmer when penned by hand on recycled notepaper, a cocktail napkin, the back of a Southwest Airlines ticket folder, anything but e-mail. Electronic personals can feel disingenuous. When my dad died a couple of years ago, my mom brought out a stack of letters and poetry she had inspired in him. My children hold dear the letters they receive from loved ones at summer camp and store them in their treasure boxes. Need help composing an old-fashioned love letter? Check out Write Express for unblocking your deep, profound and horny (whoops, I mean desirous) sentiments.

2. The Daily News

Image: Matt Callow

As a graduate journalism student at the Medill School at Northwestern U, we were coaxed into the broadcast program by the faculty’s admonishment “print is dead.” Well, it is in a terminal state as many major dailies fold, but the industry is still kicking. Most of my cronies are New York Times die-hards, still quoting sections of the feature pages at dinner. True, the web is a vital source of news and information, but it will be a sad day when the presses stop running for good.

3. Bathroom

As far as I can tell, there is still no better alternative on the market than recycled toilet and tissue paper. Just wish they could make a green one that is soft. We’re not baboons, you know. Well, at least most of us.

4. Photographs

Image: Luanne Bradley

True, we could manage to print out fewer of them, but photos are archival art most of us can afford. Anyone still buying costly original art during the recession must be in the military business. But a photo wall  – now that’s doable for the thrifty eco set. While most of us store our pictures in our document folders, we tend to print the ones that have the most meaning or tell the story of our past. I cannot live without them, except of course for the ones that make me look old and fat.

5. Fiction

There’s nothing stranger than reading moving fiction, like The Guernsey Literary and Potato Peel Pie Society, on a small screen. I admit ebooks from vendors like Books on Board are a helpful adjunct to bulky books when traveling and avid readers can download dozens to peruse all summer long. But the concept of “pleasure reading” denotes taking the time to immerse one’s self in another place and time. It is difficult to become an armchair traveler when the arms are connected to a task chair. Again, it’s the tactile pleasure of making friends with your novel and lovingly embracing it, turning and folding its pages and coming back to it for more pleasure when you desire it.

Bad uses of Paper

1.  Disposable Paper Goods

Everything from paper plates and cups to paper napkins, towels and trays should be banned. If you must use disposables, we now have biodegradable serving dishes made from corn starch and other materials like bagasse (above), which is residual sugarcane fiber leftover from juice extraction. The plates are soak proof, have no plastic or wax lining applied and can be used for both hot and cold items. You can get them at World Centric and other sites. In terms of napkins, switch to cloth. You can wash and dry them in cold water to save energy and keep using them for years. One of my kids does art on gently used paper napkins, but in most cases, they are simply tossed out, and that makes me sad.

2. Catalogs

Don’t just recycle the paper for these. Phase out printing and sending them. Neiman Marcus should be ashamed of its extravagant self. Those glossy catalogs (a.k.a. The Book) the luxury retailer persists in sending through the mail are like images of dead trees. They are ridiculous, as are all catalogs still coming through the mail, on new or recycled paper. True, the companies that have switched to recycled paper are making a better choice. Support your favorite catalog companies in their transition efforts by making purchases from their websites. The web is ideal for marketing products – time to embrace it!

3. Greeting Cards

Image: Shoebox

I’m not opposed to recycled event invitations on handmade paper because of the social tradition of marking an milestone (weddings, births, B’nei Mitzvas), although more consumers are switching to electronic invites. But when it comes to the Hallmark marketing schemes (Halloween cards on sale in September), we are wasting vast amounts of paper on cards for absurd occasions. Happy Boss day? Save us! The real pressure is Valentine’s Day. Say it with a love letter that will last. Not a card someone else wrote for you, someone weird sitting in a card-writing factory. Make your own birthday notes as works of art that can be framed. And on the holidays, if you must send a greeting, send a photo that friends will keep. Apologies to Shoebox Greetings, but I’m not sure we need shoe boxes, either.

4. Monthly Bills and Statements

Apart from cyber-challenged senior citizens, most of us can receive and pay our monthly bills online. Anyway, seniors use less paper since most of their bills have been reduced over time. The banks make it easy to do online banking so why not get this dreaded chore done quickly, the paper-free way? Even if you are a big record and file keeper, you can store your stuff on a disc. I’m so tired of the paper piles. Aren’t you? Also, there are sites like Lending Tree to guide you if you’re interested in doing online banking.

5. Homework

Image: Apdk

In my house, we call it busywork. It’s bad for our over-stressed, childhood-robbed children, and it’s bad for the planet, too. The majority of k-12 schools assign work on loose paper copied from textbooks, rather than giving children their own textbooks during the year. Waste, waste, waste. The work is done on paper (think math sheets, essays, reports, displays on poster sheets and foam core, creative projects to accompany academic learning) and you’ve got schools across the globe cranking out the paper, rather than using textbooks and computers. And don’t forget report cards, also done on paper!

Image: llimllib

The post Read All About It! 5 Good Uses of Paper; 5 Sheety Ones appeared first on EcoSalon.

After major holidays and lifetime milestones, you clear your mantle of thoughtful cards from your family and friends and hesitate on the way to the recycling bin. After all, such artsy stationary could be put to some better use, right? You bet! Here’s a list of creative projects to reinvent your stack of old greeting cards.

Learn how to give old greeting cards new life as a small gift box.
Cut the front side of the card into strips and use them to hold your place in your latest reads. Never again will you have to fold over the edge of a page in absence of a bookmark.

Use these instructions to create handmade ornaments from old greeting cards.

All you need to transform the front side of a greeting card into a postcard is an address and some stamps. Pretty resourceful, huh?

When your grandmother, the Food Network or a colleague passes on a new recipe, jot it down on the back of a greeting cards beautiful imagery for a visually appealing cookbook.

Using the front side of a variety of greeting cards, follow these steps to make a uniquely colorful journal.

Set the cover of an elaborate greeting card on a cutting board and use an exacto knife to slice it into pieces of different shapes and sizes. Wondering what you could possibly do with these? Give them to the little ones as a homemade puzzle.

Make your own luminary from old greeting cards.

Image: vieux bandit

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