general mills – EcoSalon https://ecosalon.com Tue, 20 Aug 2024 18:05:20 +0000 en-US hourly 1 https://wordpress.org/?v=4.8.25 Cheerios Wants to Save the Bees [Video] https://ecosalon.com/cheerios-wants-to-save-the-bees-video/ https://ecosalon.com/cheerios-wants-to-save-the-bees-video/#respond Tue, 22 Mar 2016 08:00:55 +0000 http://ecosalon.com/?p=156130 General Mills released a bold new ad campaign in Canada that’s getting noticed because it lacks one thing: Buzz, the Honey Nut Cheerio Honey Bee. The ad below is running in Canada to encourage the country’s people to “collectively plant 35 million flowers in an effort to raise awareness of declining bee populations.” We hope…

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]]> Will #BringBackTheBees save the bees?

General Mills released a bold new ad campaign in Canada that’s getting noticed because it lacks one thing: Buzz, the Honey Nut Cheerio Honey Bee.

The ad below is running in Canada to encourage the country’s people to “collectively plant 35 million flowers in an effort to raise awareness of declining bee populations.” We hope the campaign works because we miss seeing Buzz’s friendly face.

Watch the campaign, titled #BringBackTheBees below.

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