Eco Style West Vol. 4

Sustainable style news from EcoSalon’s West Coast Fashion Correspondent.

Rebel Without A Pause Fashion’s indomitable “Godmother of Punk, ” Vivienne Westwood, celebrated the opening of her first flagship store in Los Angeles last week. The 10, 000 square foot space on Melrose Avenue makes available all of the Westwood labels including jewelry and accessories to discerning West Coast clients.  An unlikely eco-hero, Westwood has recently revealed she doesn’t wash her clothes very often and thinks that talcum powder makes the best deodorant, adding “I think it is a good thing to buy less and choose well – it’s good for the environment and to be fair it’s also good for me because my clothes are quite expensive.”  In these times of shifting patterns in fashion consumption and use, her down to earth approach reminds us of George Bernard Shaw’s line “Common sense is instinct. Enough of it is genius.”

Pick Up Stitches – The Thread show is coming to the Metreon in San Francisco this Sunday and promises to pretty-up the green scene this weekend.  Held in tandem with the Green Festival on Saturday, the show features the latest items from emerging eco-friendly designers such as COATT, Grammatique, Form & Fauna, and Free Hand Fashion.  If that’s not enough to get you down to SOMA from 11 a.m.– 6 p.m., attendees can enjoy new features like the DIY Lounge, Pop-Up Nail Salon, Live Blogger Style-Off Series, a THREAD Wellness Lounge and a Man Cave for the guys.

A League Of Our Own – With so much discussion about the relentless pace of the garment industry, it’s time to celebrate one fashion event that’s been going strong for 85 years. The Junior League of San Francisco is hosting their annual fashion show A Fashionable Legacy on Friday, April 8th at the Fairmont Hotel. The Bay Area’s most fashionable faces have their calendars annually marked and their dancing shoes ready for this glamorous evening. The event produced by the lovely Junior League ladies and long-time show partner, Macys and local company, Viasyn (who is offsetting the carbon impact this year), is one of the most successful fundraising events in San Francisco and has raised millions of dollars for various charities.

Rowena Ritchie

Rowena is EcoSalon’s West Coast Fashion Editor and currently resides in San Francisco, CA.