Dear Earth apparel launches their own online boutique.
The recipe: Take a bit of organic rocker and a splash of vintage and mix well with contemporary graphic prints. The result is the newly launched Dear Earth label and online boutique.
Deriving inspiration from music, the moon, and popular culture, designer and owner Daniele Moore has created an organic luxury lounge wear collection composed of leggings with fun details such as ruching, snaps and zippers, sexy skirts made with re-purposed sequined material, and sheer graphic tees featuring messages like “Drums Please,” and “Muhammad, Jesus, Buddha, Love.”
Moore was born in Philadelphia and started sewing in her twenties as a creative outlet, and because she needed some comfortable clothes to teach yoga in. As she started to receive compliments on things she had designed and her mind flooded with new ideas, her appreciation for fashion expanded. Although Dear Earth styles are mostly casual wear, Moore says she loves details like pleats and ruffles that you see more in couture lines and has fused these elements in the more casual styles.
Moore says the earth inspires her every day as she watches sunrises coming up over the ocean in Miami Beach. “Gratitude and appreciation for our earth and the energy it gives me makes choosing sustainable fabrics and practices very easy. The inspiration, the choices and the final product have all become one-if that makes sense,” says Moore.
Working with materials such as organic cotton, bamboo, hemp, peace silk and soy, Dear Earth also uses a dye method called Fiber Reactive, in which the fibers and the dye make a permanent bond which not only produces long-lasting color in the apparel but also minimizes dye run-off which is harmful to the environment.
“So many people have no idea about fabric and fiber meanings and they do not make the connection between a t-shirt and a plant. I really enjoy watching people make the connection which I believe increases appreciation and awareness of the Earth. I created Dear Earth to share this,” says Moore.
