The Body Shop’s crusade against animal cruelty and the effect on the corporation that owns it. Long before ethical…
Behind The Label
Behind the Label: Pret A Manger
How do Pret A Manger’s sustainable values extend to all of its locations? Pret A Manger was founded in London by t…
Behind the Label: PUMA’s Vision and Clever Little Bag
Does PUMA’s sustainability efforts cancel out its shaky sweatshop record? In 2010, global athletics brand PUMA wow…
What You Need to Know About Aveda’s Natural Ingredients
Aveda is a pioneer in the use of natural ingredients – but are all its beauty products created equal? The history …
Behind the Label: Burt’s Bees
A look at what happens when a small, personal care company gets acquired by the big guys. The story of Burt’s Bees is hu…
Behind the Label: Design Within Reach
Looking at the costs of making modern design accessible. In 1999, while on a trip to London, Rob Forbes bemoaned the fac…
Behind the Label: TOMS’ One For One Campaign
TOMS is often among the first companies that come to mind when thinking of socially responsible businesses. But how effe…
Behind the Label: West Elm Green
West Elm loves stamping their products “green,” but what exactly does that mean? Brooklyn-based home decor s…