Green. Recently, the mere mention of the word has started to make me cringe. In an attempt to market a multifaceted issu…
Marketing
Beyond Black Friday: Neuromarketing, Your Brain and Your Wallet
I never liked the term “Black Friday.” It makes me think of evil and bad things like the Black September terrorist outfi…
Sex Still Sells – Sells What, Exactly?
Sexism sure makes for strange bedfellows. Early this morning, one of my editors sent me a link to the new Renewable Girl…
Llamas Aren’t For Drinking
Let’s say you have a terrific natural liquid fertilizer, courtesy of healthy llamas and alpacas. It’s free o…
No Green in Sight for Boomer Barbie
Badgley Mischka Red Carpet (2008) As an international icon, Barbie has been lucky enough to have designers like Anna Sui…
Ad Urges Consumers Who Can’t Buy a House to Refill the One They Got
“It’s funny how new furniture has a way of restoring people,” says the sweet, pastel-coated spread (ab…
Peta’s Fail Whale
People for the Ethical Treatment of Animals (PETA) does not see fit to extend the same moral courtesy to human animals, …
Petition Aims to Ban Invasive Commercials at the Movies
We go because we love movies. We go for the delightful or frightful experience of being swept into another reality for a…