Coming Up Carrots

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Evidently, San Franciscans like their carrots. Imagine my surprise when I found not one, but two carrot-fixated entrepreneurs in the city. I mistakenly thought they were one and the same, but when comparing notes on the boutique I stumbled upon in the Jackson Square area of the financial district to the article I read in Women’s Wear Daily, I knew I had to share my finds.

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-Carrots Boutique: this cleanly decorated shop offers everything from clothing and jewelry to home décor and apothecaries. Started by sisters Melissa and Catie Grimm, the store’s name is a wink and a nod to Grimmway Farms, the family business, and the world’s largest grower, shipper, and producer of carrots. Not everything is eco, so be sure to ask if you’re looking for something green.

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-Yes to Carrots: this SF-based paraben-free, antioxidant, Dead Sea mineral-powered (the company was born in Israel) personal care line stays true to its name with bright orange packaging and a carrot logo. Owner Ido Leffler keeps a low price point on all products, a strategy he believes is key to making eco part of the mainstream. Look out for the recently launched sister brands Yes to Cucumbers and Yes to Tomatoes.

Image: Kathryn Rotondo